ABOUT US

THE KELL STORY

Read more about the Kell Journey that started in September of 2014. 

Our Story

Kell Aluminium Profiles delivers a full spectrum of advanced aluminium solutions designed to meet the demands of modern living and inspired architecture. Whether you're shaping homes or designing skylines, Kell offers the products, systems, and support to bring your vision to life.

Founded in 2014 by Izaan Keller, Kell began as an independent aluminium supplier and quickly grew into a recognised force in the industry. Today, our offerings range from the trusted Kell NX line of standard products to the boundary-pushing innovation of our Kell Nova range—launched in 2023 to introduce smarter, simpler, and more efficient aluminium solutions.

Driven by the belief that "innovation should exceed expectation", we never settle for the status quo. Every product is developed with one goal in mind: to make your projects easier, faster, and more reliable—without compromise. From concept to completion, Kell ensures consistency in quality, compliance, and service.

In 2017, we established Kell Powder Coating, achieving international Qualicoat approval to offer premium finishes that unlock full creative freedom. In 2024, we expanded further with the launch of our Cape Town branch and a strategic importing partnership with AluConnect, completing the final piece in becoming a true all-in-one aluminium solution provider.

Compliance, communication, and craftsmanship remain at the heart of what we do. Our in-house capabilities, passionate team, and streamlined supply network allow us to deliver nationally—on time, every time.

At Kell, we help you Live Better through smarter design and simplified execution.